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A meta-description tag generally informs and interests users with a short, relevant summary of what a particular page is about.
They are like a pitch that convinces the user that the page is exactly what they're looking for.
Meta descriptions contain between 100 and 160 characters (spaces included).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize the click-through rate.
Social
Social Data
Cost and overhead previously rendered this semi-public form of communication unfeasible.
But advances in social networking technology from 2004-2010 has made broader concepts of sharing possible.